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THE LAURA & SAM STORIES

Love, with
a little chaos.

Big feelings. Small everyday disasters.
One couple you’ll want to see again.

Watch our stories Meet Laura & Sam

Fictional people. Familiar feelings.

Laura with auburn curls and green eyes beside Sam with dark curls and a warm smile
the look says everything.

THE NEXT LITTLE THINGS

Coming next.

21 stories, in release order.
Planned dates may change.

19 stories out now across our channels. More stories on the way.

Planned for 2–22 November · Instagram 10:00 · YouTube 16:00 · Berlin time. TikTok is posted manually.

Showing all 40 stories.

01 / COMING NEXTVery Relaxing — selected reel still
PLANNED

Very Relaxing

Planned: 2 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

02 / COMING NEXTYou Hired Me — selected reel still
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You Hired Me

Planned: 3 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

03 / COMING NEXTAccording to the App — selected reel still
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According to the App

Planned: 4 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

04 / COMING NEXTWho's Holding Who? — selected reel still
PLANNED

Who's Holding Who?

Planned: 5 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

05 / COMING NEXTThe Supervisor — selected reel still
PLANNED

The Supervisor

Planned: 6 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

06 / COMING NEXTBest Regards — selected reel still
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Best Regards

Planned: 7 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

07 / COMING NEXTJust Shade — selected reel still
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Just Shade

Planned: 8 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

08 / COMING NEXTEvidence, Please — selected reel still
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Evidence, Please

Planned: 9 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

09 / COMING NEXTThe Pastry Route — selected reel still
PLANNED

The Pastry Route

Planned: 10 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

10 / COMING NEXTTrust the Process — selected reel still
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Trust the Process

Planned: 11 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

11 / COMING NEXTQuiet, Please — selected reel still
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Quiet, Please

Planned: 12 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

12 / COMING NEXTI Heard Plates — selected reel still
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I Heard Plates

Planned: 13 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

13 / COMING NEXTRoute Changed — selected reel still
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Route Changed

Planned: 14 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

14 / COMING NEXTAfter Our Date — selected reel still
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After Our Date

Planned: 15 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

15 / COMING NEXTI'll Ask Him — selected reel still
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I'll Ask Him

Planned: 16 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

16 / COMING NEXTMeet Me in the Middle — selected reel still
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Meet Me in the Middle

Planned: 17 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

17 / COMING NEXTThe Shopping List — selected reel still
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The Shopping List

Planned: 18 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

18 / COMING NEXTTwo Climate Zones — selected reel still
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Two Climate Zones

Planned: 19 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

19 / COMING NEXTWaiting Time — selected reel still
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Waiting Time

Planned: 20 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

20 / COMING NEXTDinner Before Dinner — selected reel still
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Dinner Before Dinner

Planned: 21 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

21 / COMING NEXTWithin Reach — selected reel still
PLANNED

Within Reach

Planned: 22 Nov · Instagram 10:00 · YouTube 16:00 · Berlin time
TikTok: manual posting

THE LITTLE THINGS ARE THE WHOLE STORY

Out now.

19 stories across our channels.
Choose one to watch.

14 / POCKET INSPECTIONLaura, Sarah, Sam and their dachshund in Halloween costumes

Pocket Inspection

Three costumes. One very demanding critic.

Out now · Instagram ↗ · TikTok publication pending · YouTube ↗

15 / WORTH THE WAITLaura and Sam waiting in a queue

Committed

They do not know what the queue is for. They are committed.

Out now · Instagram ↗ · TikTok publication pending · YouTube ↗

18 / BREAK CHARACTERSam and the dachshund wearing Halloween costumes

Break Character

He was cast as a terrifying vampire.

Out now · Instagram ↗ · TikTok publication pending · YouTube ↗

19 / BIG PLANSLaura and Sam trying a comfortable sofa

We Could Move

The sofa is perfect. The apartment is negotiable.

Out now · Instagram ↗ · TikTok publication pending · YouTube ↗

you know a couple like this.More on Instagram
Laura alone, with auburn curls and green eyes, wearing her teal cardigan beside a handmade ceramic bowl
LAURA / THE SPARK.
Sam alone, with dark curls and brown eyes, wearing a blue overshirt beside three carefully prepared charger kits
SAM / THE BIG IDEA.

A COUPLE OF CHARACTERS

Very different.
Very them.

They’re figuring out life together. The plans rarely survive. The chemistry always does.

Laura

the spark

Quick with a comeback. First to turn an ordinary moment into a story. She loves a thoughtful gesture — even when she has to pretend she didn’t see it coming.

PlayfulSharp-eyedSecretly sentimental

Sam

the big idea

There’s usually a plan. Sometimes an app. Often a completely unnecessary upgrade. Behind the confidence? A soft spot for making Laura smile.

InventiveOptimisticAll heart

Laura & Sam are original, fictional adult characters brought to life with AI. The awkward little moments? Those might feel familiar.

LET’S MAKE SOMETHING WORTH WATCHING

A good story.
A natural fit.

Clothes they actually wear. Things they actually use. A product can belong in their world when it helps the story happen.

We’re exploring creative collaborations across fashion, everyday living and useful tech — with humour, personality and a little romance.

Start a conversation

Say hello on Instagram. No fictional brand partnership is implied.

THE CREATIVE PLAYGROUND
01

Wear the story.

Outfits with personality, from a quiet morning to date night.

02

Make it useful.

Small everyday problems. Playful, believable solutions.

03

Keep the chemistry.

A reason to smile first. A reason to remember second.

The fictional clothing emblem used in Laura and Sam’s stories

Original emblem · Collaboration concept

SAME TWO. MORE LITTLE MOMENTS.

See you in the
next one.

Laura & Sam

Open this Reel on Instagram

A little context.

This is the creative home of cutecouple.ai. Laura and Sam are original fictional adult characters made with AI. Clothing symbols are fictional demonstration designs.

This page uses Cloudflare Web Analytics and contains no mailing list, payment or contact form. The Instagram player is loaded only after you choose to watch a published Reel. It may then transmit data to Instagram and use cookies. Instagram links open that platform, where its terms and privacy policy apply. Closing the player removes it from this page.

Publisher details and the final privacy information are still being completed for the custom-domain launch.